About Mark Facciani

The Man
Behind
The PATH.

Teacher. Wrestling coach. VP of Sales Development. Founder. Mark Facciani's unconventional path — from 15 years in education to building a team that fueled 100%+ ARR growth and a top 300 Inc. 5000 ranking — is exactly what makes his approach to SDR team building unlike anyone else's.

What PATH Stands For
P ersonal Accountability
A ccountability in Action
T ransformational Habits
H abits That Drive Excellence
Explore Programs
Mark Facciani
10+
Years in Sales
25+
Years in
Leadership
Founder
PATH
Book a Call
20+
Years in Sales & Education Leadership
16
High-Performing SDRs Built From Scratch in 7 Months
7x
Increase in Sales Meetings by Year 2
15x
Increase in Outbound Pipeline Value in Year 1
Mark's Story

Built From the
Trenches Up.

Mark Facciani didn't take the conventional route. Growing up, he was the kid who followed all the rules — college, investment banks and consulting firms knocking on his door. But something else was calling him.

He spent fifteen years as a teacher, wrestling coach, and administrator at The Pingry School — working with over 1,000 students and families, earning multiple school awards, and being voted District Coach of the Year by his peers. Everything he learned about developing people, building culture, and driving performance in that environment became the foundation for everything that followed.

"Every time I followed those whispers — from becoming an actor, to teaching, to becoming an executive — I connected with my purpose."

When Mark transitioned to the corporate world, he didn't just join a sales team — he built one from the ground up. As VP of Sales Development at an industry-leading construction software company, Mark assembled a team of 16 high-performing SDRs in just 7 months. That team went on to generate over 1,000 meetings for the sales organization in consecutive years, fueling 100%+ ARR growth back-to-back and helping land the company on the Inc. 5000 list of fastest-growing private companies in America.

PATH is the direct result of that journey. Every program is built on what Mark has actually done — not theory, not frameworks borrowed from a book. Real hiring decisions, real onboarding programs, real results.

What Mark Believes
🎯
Systems Over Heroics

Sustainable sales growth comes from repeatable processes — not from relying on one or two star performers or a founder who can't step back.

Speed Matters

You can figure this out on your own. But how fast do you want to get there? Every month without the right system is pipeline you're leaving on the table.

🤝
People Are Everything

From 15 years coaching wrestlers to building a 16-person SDR team — Mark knows that developing people is the highest-leverage work a leader can do.

🚀
Follow Your Whispers

Mark's own career was built by following instinct over convention. He brings that same belief in purposeful, courageous action to every client he works with.

Beyond the Work

The Man Behind
The Mission.

Outside of PATH, Mark's proudest roles are husband to his wife Dara, father to twin daughters Annie and Lily, and caretaker of his golden retriever puppy Gus.

The same qualities that made him an award-winning wrestling coach — patience, precision, belief in people, and relentless dedication to developing others — are what he brings to every client engagement. It's not just professional philosophy. It's who he is.

Mark coaching wrestling
District Coach of the Year
Wrestling — The Pingry School
Mark with students Washington DC 2014
1,000+ Students
Developed over 15 years at Pingry
Tenna SDR team
Inc. 5000
Contributed to fastest-growing company ranking of #284
Mark and Gus
Team Gus
Golden retriever. Non-negotiable.
Mark and Dara, Kiawah
Mark & Dara
Gus and the girls, 2025
Gus & the girls, 2025
Cape May family, 2022
Cape May sunset, 2024
Areas of Expertise

Where Mark
Operates.

01
Sales Process & ICP Design

Mapping the full sales motion from lead to close — clarifying the ideal customer profile, qualifying criteria, and the process your team actually follows.

02
SDR Team Architecture

Building the structural foundation of an outbound team — from comp plans and territory design to metrics, KPIs, and the tech stack that supports it all.

03
Talent Acquisition & Selection

Designing and running the full recruiting process — sourcing, screening, character-based evaluation, and structured interviewing that finds the right people, not just the available ones.

04
Onboarding & Ramp Programs

Creating custom onboarding curricula that cut time-to-productivity, build confidence, and give new SDRs everything they need to hit the ground running.

05
Manager & Coaching Development

Equipping sales managers with the tools, frameworks, and 1:1 communication skills to develop their reps and sustain performance long after the program ends.

06
Outbound Execution Frameworks

Building the call scripts, cadences, messaging frameworks, and SDR Elevation Toolkits that turn new hires into consistent pipeline generators.

Beyond the Programs

The Forge Your
Path Podcast.

This isn't a sales podcast. It's Mark unfiltered — sharing the lessons, beliefs, and stories that shape how he leads, coaches, and lives. If you want to understand who you're getting into business with, start here.

About the Show

Devoted to all the strivers out there seeking to reach their next level — in business, family, and life itself. Mark brings the same high-performance philosophy he applies to client work to every episode: personal accountability, transformational habits, grit, and purposeful growth.

Topics range from lessons in the wrestling room to building Inc. 5000 sales teams, from David Goggins to parenting twins. Always honest. Always actionable. No fluff.

Available On
Apple Podcasts YouTube Spotify
Work With Mark

Ready to Build
Your Engine?

Book a 30-minute discovery call. Mark will help you identify the right program for where you are and where you want to go.

Book Your Discovery Call →

30-minute call · No obligation · Limited spots per cohort